Annah Stretton to showcase A/W 2011 collection at LFW

Having showcased at Air New Zealand Fashion Week since 2002 and at the last four Australian Fashion Weeks, Stretton is consistently re-inventing herself and bringing fresh and stunning feminine looks to the runway; something which is sure to attract the attention of the British press this February.

Annah’s achievements in philanthropy and fashion are exceptional; in 2008, she was awarded the honour of becoming a Member of the New Zealand Order of Merit for Services to Fashion, Business and the Community.

In 2009, Annah, who has also just released her second book published by Random House, Wise Heart, was also invited to serve as an advisory board member for New Zealand Global Women; a network of recognised and accomplished senior female leaders from a wide range of national and international disciplines and industries.





Read More about Annah Stretton to showcase A/W 2011 collection at LFW @ Fibre2fashion

SIGVARIS to supply Active Therapy Socks to NBA team

SIGVARIS, the global leader of graduated compression garments and ardent advocate for DVT prevention, will supply NETS Basketball with socks from their Active Therapy line for training, recovery and travel.

A growing trend among competitive athletes and weekend warriors, professional sports athletes are using compression socks during and after performance events to improve their results. When a sportsperson slips on a SIGVARIS Active Therapy sock, he or she is benefiting from the science behind “true graduated compression” – compression that is strongest at the ankle and gradually diminishes as it goes up the leg.

“True graduated compression” helps fight the force of gravity and circulate blood back to the heart and lungs more efficiently. When blood is properly circulated, it provides much-needed oxygen and nutrients to tired muscles that have been, or are being, deprived during a workout. In addition to improved circulation, wearing compression during and after strenuous exercise or competition may help flush out lactic acid and provide symptomatic relief of delayed onset leg muscle soreness.


Read more about SIGVARIS to supply Active Therapy Socks to NBA team @ Fibre2fashion

Puma unveils new football team kit

Sportlifestyle company, PUMA, and the National Chilean Football, PUMA Golf Team debuted Chile�s new team kit, PUMA Boots during last night�s friendly match against Uruguay at �Estadio Monumental� in Santiago. The Chilean team got off to a flying start in their new strip beating their South American rivals Uruguay 2-0 thanks to goals either side of the break from Alexis Sanchez (�39) and Arturo Vidal (�74). The team will wear these kits, popularly referred to as �La Roja,� during the 2010-2011 season, including during the COPA America tournament taking place next July in Argentina.

The new kit is part of the PUMA PowerCat Collection, which is inspired by �raw� football and a player�s primal instinct of fight versus flight. The jersey is designed for each player to maximize his fight instinct through innovative design and an empowering feel.

The new Chile jersey was constructed using 3D Motion Analysis, a scientific technique that captures and quantifies human movement. This movement data is incorporated into the design of the jersey to ensure each player uses minimal force and energy with every upper body movement. The collar and sleeves feature power cutlines, giving the jersey a striking look emphasizing the strength of the chest and arms that stands out when combined with the furious Chilean red. The back of the collar also features Chile�s national flag as well as the embroidery �la roja de todos�, underlining the connection of the team with the people of Chile.

Read more about Puma unveils new football team kit @ Fibre2fashion

Hollywood glamour hits London Fashion Week

Hailing from Los Angeles, Alana Hale has fantasized about becoming a Fashion designer since a very young age. Marketing a line of clutch bags by the age of 9 and working for the family glove business at 15, she has always been surrounded by fashion. Following this she attended FIDM in Los Angeles and studied abroad in the fashion capital of the world, Paris, before returning home to work as an assistant designer for an LA-based contemporary womenswear company.

Alana started designing under her own label two years ago and recently launched her signature collection at her Holiday 2010 Fashion Show in Los Angeles. Having dressed Paula Abdul for the American Idol Season Finale in 2010, Alana's collection has quickly become a favourite with celebrities and stylists alike. She is currently developing a jewellery line with ice-skating and fashion extraordinaire, Johnny Weir and is credited with "spot on creations that leave you salivating for more!"


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British Fashion Council Chairman bags CBE medal

Harold Tillman, Chairman of the British Fashion Council (BFC) has been bestowed the honour of Commander of the Order of the British Empire (CBE) by the Princess Royal at Buckingham Palace. Tillman was appointed CBE in the 2010 Birthday Honours list for his services to the fashion industry.


Harold Tillman comments: ‘It is a real honour to be recognised in this way. The UK is home to some of the world's leading fashion brand and I am proud to be associated with a number of them through the British Fashion Council and directly with Jaeger and Aquascutum. I am delighted to have been given the opportunity to acquire these two wonderful British businesses with true heritage and be part of their revival.’

Harold Tillman, throughout a career spanning four decades, has established himself as an entrepreneur across fashion, retail and leisure and an ambassador and champion of British fashion. Tillman has revitalised a number of British businesses, currently owns and Chairs British heritage brands Jaeger and Aquascutum and was appointed Chairman of the British Fashion Council in 2008.

During his tenure at the BFC, Tillman has strengthened London Fashion Week’s reputation as a global showcase for British fashion designs talent, and is credited with bringing Antonio Berardi, Burberry Prorsum, Jonathan Saunders, Matthew Williamson and Pringle of Scotland back to the London catwalk. As part of the BFC’s 25th anniversary celebrations he launched the BFC/Vogue Designer Fashion Fund to assist talented British designers.


Read more about British Fashion Council Chairman bags CBE medal @ Fibre2fashion

Yahya Stapic opens doors to UAE fashion talent

The winner of The Big Start student entrepreneur competition, an initiative of venture capitalist Al Tamimi Investments (ATI), gets ready to pay his big break forward through his pioneering retail and fashion incubator concept, United Designers.

Set to open in April 2011, United Designers will offer up-and-coming fashion talent in the UAE a platform to showcase and retail their debut collections in a premier storefront location while receiving invaluable business advice on merchandising, pricing and stock control.

This unique retail concept is the brainchild of aspiring fashion entrepreneur and American University of Sharjah graduate Yahya Stapic. Al Tamimi Investments selected him as the winner of the inaugural Big Start competition earlier this year and now Stapic plans to extend that same spirit of entrepreneurship into what he says is a maturing local fashion industry.

“United Designers is as much about discovering emerging fashion talent in the UAE as it is about nurturing and mentoring designers to launch and establish their own fashion brand,” said Stapic of his retail concept. 

Read more about Yahya Stapic opens doors to UAE fashion talent @ Fibre2fashion

MAJINJOO prepares for London Fashion Week 2011

Since graduating from London College of Fashion in 2010 with a master’s degree in womenswear, Korea-based Fashion designers Jin Joo Ma has had her graduate collection picked up by many stylists and photographers and has been dubbed “an old meets new clash, culminating in a sophisticated and striking collection.”

Her designs displayed a unique style combining rigid glitter pieces and flowing feminine fabrics to create a modern take on power dressing. She described the influence behind the collection as “Mefale”; the ultimate balance of masculinity and femininity. She also took inspiration from ideas of escapism and self-defense, showing a real connection between her influences and their significance in the creative process.

The widespread coverage attained for her graduate collection from respected online publications such as Susie Bubble and Mirror Error is expected to be repeated as MAJINJOO prepares for London Fashion Week 2011.




Read more about MAJINJOO prepares for London Fashion Week 2011 @ Fibre2fashion

TISSU PREMIER will take place in June 2011

By abandoning its September dates to re-position itself in June, Tissu Premier, the creative trade fairs that helps accelerate business, confirms its position in the Fast Fashion market.

Eurovet, the fair’s organizer, wants to give Tissu Premier a new dimension since in September it competes with the big concentration of Clothing-Textile industry Fairs.

Tissu Premier thus hopes to be more in synch with today’s faster collection rhythm and the fact that order periods are now spread throughout the year. The date change will offer new business and sourcing perspectives at a key moment for presenting the collections, especially for short-term Winter deliveries.

The goal of the strategy is also to offer growth opportunities to the fair’s increasingly international roster of exhibitors and buyers. Thus Tissu Premier positions itself advantageously as a federating platform for countries in Northern Europe (Belgium, Germany, Great Britain, the Netherlands …).

It will also confirm Tissu Premier’s niche positioning as a short-term Trade Fair that presents mid and long-term fashion options at the same time, since buyers today want to view the collections further in advance. 


Read more about TISSU PREMIER will take place in June 2011 @ Fibre2fashion

NZFF to produce in-season evening group fashion shows

After the successful launch earlier this year, NEW ZEALAND FASHION FESTIVAL will be in full swing next 21 – 27 March 2011 to be the hottest new event to hit Auckland and New Zealand.

It is all about attracting people to Auckland, stimulating retail and everyone coming together under the umbrella of the NZ Fashion Festival.

All the major retail districts of Auckland from the CBD, Parnell, and Newmarket to Ponsonby, K’Road and St Lukes, will come alive during the festival. It’s the ideal chance for business to showcase products, performance or artwork to the fashion loving public.

The Super City Programme will encompass shows and events in the major retail centres of the city, while NZFF will produce in-season evening group fashion collections shows in Shed 6 at Rhubarb Lane, in Aucklands BIG little city which will be open to the public to attend. Tickets will be available for these shows from the end of January from iTicket.

Read More about NZFF to produce in-season evening group fashion shows @ Fibre2fashion

Ecoist introduces Glam and Inca collections

Ecoist, the makers of the original candy wrapper handbags, announces two brand new collections in time for the holiday shopping season. The Glam Collection, inspired by Hollywood legends of yesterday and today, and The Inca Collection, celebrating the traditional textiles of the Inca, both 100% handmade by Peruvian artisans.

The Glam collection includes styles inspired by beloved screen legends like “Audrey”, a classic satchel made fresh with fish scale texture and “Marilyn”, a sexy evening clutch with chain strap. The mix of retro and modern fits perfectly with the ladylike looks of the moment. An all black palette set off by accents of gold and silver, the collection evokes the glamour of black and white films.

The collection also features bag inspired by Hollywood’s current leading ladies. Elements like textured metallic wrapper “fabrics,” chain straps and upcycled candy wrapper tassels are introduced. New styles include the Alicia; Ecoist’s best selling Pouchette updated with a shoulder strap and chic details like feathers. The Cameron a slightly oversized clutch, available in a textured silver metallic and high shine black, is the perfect accompaniment for the holiday party circuit. 


Read More about Ecoist introduces Glam and Inca collections @ Fibre2fashion

Fashion house Lezu engages costumer Lou Eyrich

Patricia Nevil, Head Designer with Bridal Dress and formal fashion house Lezu, has recently collaborated with Lou Eyrich, Emmy-award winning wardrobe designer for Popular Fox Network TV show “Glee”, to create a wedding gown for cast member Romy Rosemont that will be featured in an upcoming episode. Rosemont plays the role of choir member Finn’s Mother.

The episode is expected to air the week before Thanksgiving.

The gown to be worn by Ms. Rosemont’s character is made out of Italian silk in a diamond color that flatters the actress’ complexion. The pleating is diagonal, elongating her figure and enhancing the waist line. Another feature of the dress is a shrug made out of French cotton lace embellished with clear and white beagle beads.


Read more about Fashion house Lezu engages costumer Lou Eyrich @ Fibre2fashion

Roberto Cavalli to celebrate 40th anniversary with Dea

Limited edition sunglasses, called Dea, were created by Marcolin to celebrate the 40th anniversary of the designer Roberto Cavalli.

Inspired by the Occhio degli Dei (Eye of the gods) model, the iconic glasses from the first Roberto Cavalli Eyewear collection by Marcolin, Dea is the perfect symbiosis between continuity, creativity and technology, thanks to a blend of different materials that celebrate the traditional aesthetic language of the brand. Various elements meld together to create a style that drifts between sweetness and sensuality.

The etched mask front, an innovative technique in the world of eyewear, displays the artisan skill from which this commemorative model was born. Elegant, exclusive details frame the front, recalling the fashion designer’s original inspiration: two edges in snakeskin print leather.

The exclusivity of the anniversary model is highlighted by a discreet “Special Edition” label and the sequential numbering of the limited series of only 2,000 pieces distributed worldwide.


Read more about Roberto Cavalli to celebrate 40th anniversary with Dea @ Fibre2fashion

Converse to unveil Specialty Retail Store in Manhattan’s SoHo

Converse Inc announced the opening of its first specialty retail store in Manhattan, opening just weeks after the company’s launch of their first-ever specialty retail store in the Newbury Street neighborhood of Boston, Mass. The new SoHo store located at 560 Broadway and Prince Streets will open Friday, November 26.

The heart of Manhattan’s vibrant SoHo shopping district provides an ideal backdrop to showcase Converse’s independent spirit and diverse product offering, including one-of-a-kind footwear, a brand new collection of women’s and men’s apparel and accessories and unique product customization capabilities.

“The Converse brand was first in sports and first in rock ‘n roll so we’re extremely excited to bring our fans the first Converse New York City specialty retail store,” said Michael Spillane, Converse Chief Executive Officer. “Converse has deep roots in New York City culture from basketball to the influential underground music scenes of the 80s and 90s. The newest Converse store will allow visitors to immerse themselves in a unique Converse experience. The varied product assortment will amaze and delight consumers looking for new and exclusive ways to engage with our brand.”

The SoHo store will offer the largest offering of Converse footwear in the world, showcasing the breadth of the brand’s collections including Chuck Taylor All Star, Jack Purcell, Star Chevron, One Star and Converse by John Varvatos, as well as other premium footwear collaborations. Additionally, a new line of men’s and women’s apparel and accessories grounded in the company’s American heritage of sports and rock ‘n roll will give consumers a true head-to-toe innovative shopping experience. 


Read more about Converse to unveil Specialty Retail Store in Manhattan’s SoHo @ Fibre2fashion

Designer Anya Hindmarch joins British Fashion Council

The British Fashion Council (BFC) announces that Anya Hindmarch has joined the BFC as a non-executive director with immediate effect.

Anya Hindmarch joins Harold Tillman, Chairman; Caroline Rush, CEO; Simon Ward, COO; and Chris Inman, Treasurer on the board.

Anya Hindmarch, set up her eponymous label at the age of 19 and now has 54 stores around the globe. The label is also stocked in the world’s leading department stores product like Tops, Skirts, Dress and boutiques including Corso Como in Milan, Dover Street Market in London, Colette in Paris,, Isetan in Japan and Saks and Scoop in the US. She takes over the role from Hilary Riva who announced that she was stepping down from the position earlier this month after five years at the BFC.




Read more about Designer Anya Hindmarch joins British Fashion Council @ Fibre2fashion

Spokesmodel Liu Wen unveils new Estée Lauder ad campaign

Liu Wen made her official debut as an Estée Lauder global spokesmodel in Beijing to launch the new Pure Color makeup collection. Joined by Estée Lauder executives Jane Hertzmark Hudis, Global Brand President, Aerin Lauder, Senior Vice President, Creative Director and Tom Pecheux, Creative Makeup Director, Liu Wen was honored as the brand’s latest spokesmodel at a major launch event at the prestigious Ch’ianmen 23 in Central Beijing. She was also feted at a private dinner hosted by Vogue China, before holding interviews with international and Chinese media.

In honor of Liu Wen’s visit to China for Estée Lauder, Tom Pecheux created an exclusive limited edition collection of pant, Skirt and makeup products. Pure Color Metamorphosis evokes the unspoken glamour and strength of the modern Chinese woman and was unveiled with an advertising image of Liu Wen created specifically for China. The ad, shot by world-renowned photographer Craig McDean, features a makeup look by Tom Pecheux including glistening pastel eye shades and a pink crystalline lip, combined with hair accessories of black lacquered butterflies to reveal Liu Wen as the image of delicate sophistication.


Read more about Spokesmodel Liu Wen unveils new Estée Lauder ad campaign @ Fibre2fashion

Judith Bright jewelry now shines in Nashville

Judith Bright’s signature Fashion designers style features bold, clean lines and is elegant in its simplicity.

Her lines, SILVER+ROCKS and GOLD+ROCKS, are fashioned from sterling silver and gold-filled chains and elements that link semi-precious stones in various combinations. Her ROCKLESS line, using only silver and gold metals features hand-hammered & hand-wrapped chain and wire elements. New lines include JB Girl for ages 8-18, JB Men, I+DO for the bride and her bridal Cillection party and JB Zen featuring authentic sandalwood beads from Nepal combined with semi-precious gemstones.





Read more about Judith Bright’s jewel now shines in Nashville @ Fibre2fashion

Tropical travels and Mayan background inspire Gomez after Jump

New York fashion designer  debuted her CHABELLA label by launching her first women’s ready-to-wear collection titled Paradiso, with a presentation sponsored by Grand Marnier at Le Cirque in New York City to showcase the Spring/Summer 2011 line.

“I am excited to show my first collection in New York City, which is not only one of the biggest fashion capitals of the world, but is also a city full of culture and different personalities. I consider New York my home, and it has always been a dream of mine to present here,” said Gomez.

With the label geared towards modern women who love fashion, CHABELLA offers high-end, ultra feminine, tailored and contemporary ready-to-wear for women of all ages. The line consists of day wear and cocktail dresses, as well as separates and one of a kind hand-crafted fashion accessories.

The Spring 2011 collection, aptly titled Paradiso, is inspired by tropical travels and the Mayan culture mixed with the free spirit of Spring. The line beautifully blends colors, with naturally bold oranges and pinks, subdued by calming grays and whites. Each piece is paired with costume belts to accentuate the figure and bracelets to complete any look. "Paradiso represents the beginning of a new season. A woman who returns from a tropical vacation feeling so inspired by the scenery and different culture that she incorporates that into her wardrobe,” said Gomez, adding, “It’s designed for the fashion-lover who’s not afraid of color and mixing old and new silhouettes.”


Read more about Tropical travels & Mayan culture inspire Gomez for Spring @ Fibre2fashion

Frida Giannini hosts Gucci children’s debut collection party

Gucci Creative Director Frida Giannini hosted a children’s party inviting the most stylish children in town to the Gucci Sloane Street store to celebrate the launch of Gucci's debut children's collection and Gucci's 1 million USD donation to UNICEF's schools for Africa initiative. 



Guests, including Princess Tatiana of Greece, make up artist Charlotte Tilbury, models Jade Parfit and Andrea Dellal enjoyed a variety of entertainment including a disco with DJ 'Sunday Girl', a spectacular sweet shop, an ice cream parlour, magicians, balloon artists and face painters. 



Jennifer Lopez hosted the launch of the Children's collection at the Gucci Rodeo Drive Store, Los Angeles. 



Jennifer Lopez wore Gucci Cruise 2011 ruched khaki strapless dress with cut out back detail, Cruise 2011 khaki green python studded cage sandals, large black python clutch with bamboo detail and Gucci 18K yellow gold bracelets.     





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BRAVADA launches Body Active Jeggings

BRAVADA International Ltd announced that it has added eleven (11) styles of Body Active Jeggings (Stretch Active Jeans) to its expanding mix of women’s fashion activewear. BRAVADA’s new Body Active Jeggings (jeans) are a high quality mix of various fabric blends which includes spandex providing “stretch” and free body motion.

They look and feel exactly like “regular denim jeans;” however, the inherent stretch in the Organic fabric gives women free movement and extreme comfort making them a perfect addition to BRAVADA’s fashion activewear mix. BRAVADA expects to add additional styles to expand its line of Body Active Jeggings. BRAVADA’s Body Active Jeans / Jeggings come in sizes 1 through 15.

BRAVADA’s Body Active Jeggings and Azo Free Fibre Dyed are now available.






Read more about BRAVADA launches Body Active Jeggings @ Fibre2fashion

Tips to buy Trendy Womens Coats - Trench coats

Women’s coats are constantly in fashion, mostly during the cold season because it is during this time that all women wear coats. A trench coat is one type of coat that you should get for yourself if you want to look fashionable because it can make you looking sexy and stylish. The women’s coats (trench coats) are available in different colors, styles and prices. So if you are looking for a good coat, you need to have enough time with you because looking for a perfect trench coat can take a while.

Trench coats are in different styles, like I have just mentioned above and in order to get the perfect one, you need to know what you are looking for in a coat. Do you have a special design in mind? Then what about the material of the coat? Do you have any particular material in mind? These are some of the questions that you should ask yourself before you start looking for the women’s coats.

Budget is also very essential when it comes to buying women’s coats. Do you have a budget? Or do you have unconstrained budget? The prices of the trench coats can vary according to the brands and also the materials. So if you have a specific price range in mind, ask the sales person to show you the coats that comes under your budget. If you do not like any one of the women’s coats that you have seen then you can always try another store. If you have an unlimited budget then you simply have to shop till you find the right trench coat for yourself.

When you visit the shopping mall or the stores that sells women’s coats, you will be surprised by the collection of trench coats that they have with them. Try them on and see which ones you like the most. You have to make clear that you buy the right size. It should not be too big and neither should it be too small.

There is a reason why many women choose to buy trench coats when they are looking for women’s coats and the reason is because the trench coats can give them a very classy look. They can make you look stylish and with a great trench coat, you can bring out the best in yourself.

ARTISTRY Partners With Makeup Artist Frances Hathaway To Create the Reflective Beauty Trend Colour Collection

Amway announced the launch of its new ARTISTRY Reflective Beauty Trend Colour T Shirt Collection created in collaboration with renowned makeup artist Frances Hathaway.

Drawing inspiration from the layered looks that graced the fall runways, Frances wanted to create a collection that provided this same versatility with colour. Two complete face palettes offer multi-dimensional shades that can be used to achieve a light veil of colour or layered for added texture and intensity. Blending romanticism with modern day sophistication, she expertly crafted six looks that reflect the nostalgic, yet glamorous beauty of the season.

Each look can be easily achieved with fashion products from the Reflective Beauty Trend garment Collection:

Perfect Red Lip Gloss, Inspiration Face Palette, Perfection Face Palette, Soft Pink Lip Gloss


Read More about Hathaway to create ARTISTRY trend colour collection @ Fibre2fashion

HSN & Kate Walsh sell out ‘Boyfriend' at launch

HSN, a leading multichannel garment retailer, and Kate Walsh, star of the hit ABC show Private Practice, partnered to launch Walsh's new "Boyfriend" fragrance with live appearances by the actress/entrepreneur on HSN, November 11 and 12. Walsh's fragrance train case, including Boyfriend eau de parfum, pulse point oil and votive candle, sold out on day one exceeding sales expectations.

Walsh describes her inspiration for the fragrance coming from a mysterious ex-boyfriend whose scent she missed. She wanted to be able to recreate the scent of that shirt he left behind. "A warm, nuzzly scent, this fragrance embraces you like a big hug. I really wanted women to have that delicious feeling of romance whether 'he's' in the picture or not," says Walsh. "I was thrilled to launch on HSN and to share my vision of the Boyfriend story with HSN viewers." 

The success of launch day sales of the Boyfriend Fragrance train case, which offers a collection of fine fragrance and bath and body products, occurred in just 50 minutes of air time. Walsh began selling the single pulse point roller ball, solid perfume and body creme on day two. The pulse point oil and body cream both sold out by day's end. The launch day sales of Boyfriend, further reinforces the success that HSN has achieved with celebrity fragrances.

H&M Christmas campaign for 2010

The spirit of togetherness is the theme of H&M’s Christmas campaign. Personalities such as Liya Kebede, Lou Doillon and Mariacarla Boscono have all been photographed together with the people who mean the most to them. Stella Tennant shows off both party frocks and winter knits with her young daughters Jasmine and Cecily. Lou Doillon shows different party wear themes of tuxedos and party dresses with her friend Sebastien Andrieu, while model brothers Louis and Claude Simonon wear timeless winter cardigans with style.

Must-have items this season are tuxedos for men and tailcoats for women. “Tailcoats can be worn with a long skirt and a lingerie-inspired top,” says Ann-Sofie Johansson, H&M’s Head of Design. “Or maybe over a feminine dress, or even with jeans and a T-shirt glammed up with bright red high heels.” Ann-Sofie says the details are key.

“Hair accessories add a special twist this winter. I love the sequin and feather ones, and there’s lots of beautiful jewellery too.” For men, it’s all about the tuxedo. “Wear it the classic way with matching trousers, a crisp white bib shirt, bow tie and patent shoes; dare a colour and pattern mix with a checked shirt and tartan bow-tie, or you can even wear it with jeans, a printed T-shirt and high-tops.”


Read More about Famous faces front this year’s H&M Christmas campaign @ Fibre2fashion

Mulberry introduces Edie collection for Pre SS11

For Pre Spring Summer 2011 Mulberry introduces the Edie family; a collection of products inspired by and named after ‘Little Edie’, the star of the Grey Gardens documentary and film of the same name. Mulberry’s Edie evokes the spirit of duality, contrasting traditional style touches with modern hardware and finishes.

Edie is a hybrid of our iconic Bayswater and Alexa styles and focuses on two sizes of shoulder bag. Both feature the Mulberry signature postman’s lock, as well as the versatile top handle and detachable strap combination similar to the Alexa. The relaxed slouch and choice of finishes ensure that the bag can be worn casually from day to day, or as a stand-out luxury piece.

Edie is available in Heavy Grain leather in Powder Beige or Black, Sparkle Tweed in Oak and Patent in vibrant Electric Blue. It also comes in Haircalf in Light Peach for a luxuriously tactile and indulgent Finish. For an added seasonal touch, Edie in Sparkle Tweed in Oak and Heavy Grain in Black come with a detachable guitar-style strap, featuring a jacquard ‘rabbits and roses’ print in keeping with our Spring Summer 2011 obsession with The Secret Garden and whimsical floral inspirations. 



Read more about Mulberry introduces Edie collection for Pre SS11 @ Fibre2fashion

Coty Inc. and Lady Gaga Announce Fragrance Partnership

Coty Inc., a leading global beauty company, officially announced the signing of international and multifaceted artistic force Lady Gaga to develop and market her first-ever signature fragrance.

Having sold more than 13 million albums and 52 million singles worldwide, Lady Gaga is one of the most influential celebrities and powerful musicians today, making the artist the most recent dynamic addition to Coty's portfolio of celebrity partnerships. Known for her larger than life persona, Lady Gaga's fragrance will be a seamless extension of her combined talent for music, video, fashion and art.

The creation of a fragrance ultimately will allow Lady Gaga to intimately connect with her fans on a global scale. "Lady Gaga's universal appeal makes her a subject of fascination. A force like no other, Lady Gaga is explosive, provocative and sexy, three traits which pave the way for an extraordinary fragrance experience for consumers," declared Bernd Beetz, Chief Executive Officer, Coty Inc.

"Coty is recognized as a world leader in celebrity fragrance. Globally, Coty's leadership in celebrity fragrance is undisputed," said Beetz. "We welcome Lady Gaga to the Coty family and look forward to breaking boundaries that will allow people to experience beauty in a different and unique way."


Read more about  Lady Gaga to develop signature fragrance with Coty @ Fibre2fashion


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Popular fine jewelry designer launches first bridal line

Helzberg Diamonds announced the expansion of their designer bridal collection to include a special selection from iconic jewellry designer Judith Ripka. The new Judith Ripka Bridal collection, sold exclusively in Helzberg Diamonds stores, will be available starting this weekend. The collection will feature engagement rings, wedding rings and fashion diamond jewelry created with signature design details found in Ripka's collections.

"We know many brides and grooms are looking for a special piece of jewelry which makes a statement, and Judith Ripka's collection fulfills that need," said Beryl Raff, chairman and CEO of Helzberg Diamonds. "She is one of the industry's most admirable designers and a favorite of celebrities and fashion makers alike. Her pieces demonstrate luxury, romance and fine detail, and we are very pleased to bring this spectacular designer collection exclusively to our customers."





Read More about Popular fine jewelry designer launches first bridal line @ Fibre2fashion

Brynn Capella brings Rockstar at Chicago Trunk Shows

Looking for something special this holiday season? Brynn Capella introduces her limited edition rockstar collection just in time for the holidays. Women of all ages can enjoy the edgy yet elegant line of handbags.

By using croc embossed leathers with patent finish in the vibrant lipstick red, bright blue, and pure black, she has created eye-catching pieces that are sure to make a statement. For the softer side of a rocker, she uses decorator fabrics in three chic designs. Combining her passions for music and fashion, Brynn successfully creates a palate of originality.

When: Saturday and Sunday November 13 & 14
Sat: 10 am – 6 pm Sun: 11 am – 5 pm

Where: Cerato on Southport Boutique
3451 N. Southport Ave. Chicago, IL

From the vamped-up classic Janey clutch to the over-sized Heather clutch to the edgy Cher wristlet, a variety of sizes and styles can be found in this collection. These designs transitions day to night, from a casual setting to a posh holiday party. Brynn has delivered edgy-chic, but functional handbags for this holiday season.


Read More about Brynn Capella brings Rockstar at Chicago Trunk Shows @ Fibre2fashion

Mary Katrantzou bags fashion prize by Swiss Textiles

The 11th Swiss Textiles Award was presented today on the occasion of the first Fashion Days Zurich. Mary Katrantzou from Greece has won the fashion prize presented by the Swiss Textile Federation (Swiss Textiles) worth 100,000 Euros.

Greek-born Fashion designers Mary Katrantzou has focused on graphic art to be her area of expertise. She possesses the talent to work with form and colour, which interact in a unique fashion. Her collections are a play on the senses, with unique eye-catching patterns that flatter the feminine silhouette and at the same time express attitude and symmetry. Katrantzou has been described as the «breakout star of the digital print revolution» and has been credited of «moving as fast as pixels and ink jets can be pushed to decorate a beautiful silk dress». Her own jewellery line compliments her clothing with the same play of illusion and effect.

Her successful style is credited to the intensive and diligent textile design education she received and the experience she gathered by working for the Greek designer Sophia Kokosalaki and US fashion house, Bill Blass. Since the launching of her first collection, Mary Katrantzou’s creations are found in 30 countries and are available in over 60 select boutiques and luxury department stores worldwide.

Mary Katrantzou was born in Greece in 1983, attended the Rhode Island School of Design and graduated with a BA, and later an MA with distinction from Central Saint Martins in London. Katrantzou opened the Central Saint Martins show in 2008 and the collection mapped out her signature style. It was themed around Trompe l’oeil prints of oversized jewellery, featured on bonded jersey dresses.


Read more about Mary Katrantzou bags fashion prize by Swiss Textiles @ Fibre2fashion

C.L.A.S.S. offers SS 2011 collections

C.L.A.S.S. - Creativity, Lifestyle Apparel And Sustainable Synergy - is pleased to present the exclusive collections SS 2011 by fashion partners including Caira Design, G.O.D.D., Juste un Sac, Mori-Mondo, Rianne de Witte, Yoshiki Hishinuma, Così nero quasi blue, Reggiani, 959.

Caira Design collection, belonging to the Repurposed and Recycled category, is designed by Francesca Caira, fashion stylist who transforms old clothes and fabrics into new creations. Details, fabrics and vintage shapes are re-designed following couture procedures which characterize the exclusive Unique line, consisting of only unique items. A man’s jacket becomes a skirt, a shirt becomes a top, a waistcoat becomes a kimono-jacket. Light and natural colours combine with intense and deep hues which enhance the perfect balance between purity and sophistication.

The G.O.D.D. (Garden of Denim Design) collection, in the Naturals & Organics category, is born from the eco-chic idea of the Design Factory team, fashion design studio based in Istanbul. A line consisting of both vintage inspired creations and exclusive interpretations of denim which blend contemporary comfort with a highly fashion-oriented style. Tops, vests and t-shirt dresses are characterized by graphic prints, worn-out effects and sensual cuts created with the addition of recycled material such as seatbelts. 




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FIDM Interior Design students win Elle Décor-sponsored contest

A team of three FIDM Interior Design school Students won first place in the “Legends of La Cienega: Celebrate Hollywood” Student Design Competition, sponsored by Elle Décor magazine. The contest required entrants to design a room in a residential or commercial space that represented their contemporary vision for a film or TV series.

With their entry "Mirror Mirror," FIDM Students Mark Griffin, Olivia Sibert, and Maelee Lungren gave a modern spin to Snow White by designing a gothic New York City penthouse. A panel of five renowned designers selected the winning entry and the students’ work will be featured in the December issue of Elle Décor.
Currently, you can watch Mark and Olivia on the new HGTV series Design School, which is filmed on FIDM's Los Angeles campus. Meanwhile, Maelee is participating in Chairing Styles, a unique collaboration between FIDM Interior Design, Fashion Designer, and Textile Design Students.


Read more about FIDM Interior Design students win Elle Décor-sponsored contest @ Fibre2fashion

Fashion trends to be led by 'Female Knight in Shining Armor'

If an outfit, a logo, a symbol of respect to females could be used to unlock the direction the garment trade is going in the future, PROJECT 2011 fashion event and Model casting may hold the key.

PROJECT 2011's "In Females We Trust" huge fashion extravaganza that has been in preparation this past year, will present the Bijou Champagne Horses and "Female Knight in Shining Armor" outfit to the attendees of the fashion Model Casting/Audition and After Party to be held at SMASHBOX STUDIOS (1011 Fuller Avenue, West Hollywood) on December 4, 2010.

"PROJECT 2011" is inspired by and dedicated to the celebration of women entrepreneurs who have lead the way for the up and coming generations. It is for this reason that the chosen logo for the event is the horse that carried the knights into tournaments where homage was paid to the ladies. Bijou Champagne Horses were designed exclusively for the celebration of females the world over.

The outfit worn by the female "Knight in Shining Armor" is symbolic of the strength and courage of women as well as their beauty. Just as the knights of old paid homage to their ladies, this outfit was designed to pay tribute to the inherent qualities of women.


Read more about Fashion trends to be led by 'Female Knight in Shining Armor' @ Fibre2fashion

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